Top 5 Photo and Video Apps on iOS in Africa Q4 2021

During the fourth quarter of 2021, the top five photo and video applications on iOS in Africa exhibited notable trends in weekly downloads, revenue, and active users. Here’s a breakdown based on data from Sensor Tower.

YouTube: Watch, Listen, Stream from Google saw a consistent performance across all metrics. Weekly revenue fluctuated slightly but remained robust, peaking at around $41K at the end of December. Downloads ranged from approximately 72K to 94K, with a notable increase in mid-October. Active users remained stable, hovering around 10.5M to 10.7M throughout the quarter.

FaceApp: Perfect Face Editor experienced a significant spike in early November. Revenue surged to about $22K during the week of November 15, while downloads jumped to around 24.6K in the same period. Active users also increased markedly, reaching a peak of approximately 86.5K.

Canva: Design, Art & AI Editor maintained a steady performance with weekly revenue fluctuating between $9.6K and $13.7K. Downloads exhibited a gradual increase, peaking at around 10.7K in early November. Active users showed slight variations, staying within the range of 55K to 68K.

Facetune AI Photo/Video Editor from Lightricks Ltd. demonstrated a gradual increase in revenue towards the end of December, reaching approximately $12.5K. Downloads saw a notable rise in the same period, peaking at around 8.7K. Active users also increased, reaching about 61.8K by the end of the quarter.

Picsart AI Photo Video Editor from PicsArt, Inc. showed consistent performance in revenue and downloads. Weekly revenue ranged from $7.1K to $9.9K, with a peak in late December. Downloads varied between 16.9K and 24.3K, with a peak towards the end of the quarter. Active users remained stable, with a slight increase to around 403.6K in the final week of December.

These insights demonstrate the dynamic nature of the photo and video app market on iOS in Africa during Q4 2021. For more detailed insights and data, visit Sensor Tower.